Medienwandel in der Schweiz

by Sandro Graf on March 21, 2011

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User Behavior with Game Dynamics and Behavioral Economics

February 21, 2011

Rajat Paharia, founder and Chief Production Officer of Bunchball, explains why game dynamics and behavioral economics are important for choice architects. Rajat includes some of the fundamental principles of behavioral economics in the second half of the presentation. Source: http://www.stanford.edu/ Bookmark It Hide Sites $$(‘div.d265′).each( function(e) { e.visualEffect(‘slide_up’,{duration:0.5}) });

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The Fun Theory

February 16, 2011

The Fun Theory is a VW (Volkswagen) sponsored project dedicated to bring some fun into every day’s tasks. See how people’s behavior changes when some fun and play elements are incorporated in such ordinary tasks as walking up the stairs Bookmark It Hide Sites $$(‘div.d257′).each( function(e) { e.visualEffect(‘slide_up’,{duration:0.5}) });

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Gary Hayes’ Social Media Counts

January 4, 2011

Source: www.personalizemedia.com/garys-social-media-count/ Interesting, isn’t it? Over 100 million new Twitter user in one year is a stunning fact. Or 91 million photos uploaded to Flickr in a month versus 2,541 million photos uploaded to Facebook! Enjoy. Bookmark It Hide Sites $$(‘div.d237′).each( function(e) { e.visualEffect(‘slide_up’,{duration:0.5}) });

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Social Media Facts 2010

January 3, 2011

The new year just started, I know. However, let’s get going with a new one by quickly reviewing some of the hard facts regarding the development of social media last year. Visit http://www.todayifoundout.com/index.php/2010/12/50-fascinating-social-media-facts-stats-of-2010 for the big picture. I’ll be back this week with my forecast for 2011. One thing is for sure: Facebook will be [...]

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Free Group Texting and Conference Calls

December 30, 2010

GroupMe lets users create a group and then add other members in order to send messages and pictures to all of them. Groups have a unique phone number, allowing instant conference calls to all members. The app is available for iPhone and Android, however, you do not need a phone to participate in a group, [...]

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KLM Surprise or how the RoyalDutchAirline Uses Social Media

December 27, 2010

This video shows how KLM, the Royal Dutch Airline, uses social media to surprise customers that subscribed to KLM’s Facebook and Twitter pages. What looks like an approach that only generates happy faces, might comes with some pitfalls for the airline. I’m not in the position to judge their initiative as I do not know [...]

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The Digital Story of Jesus (Christmas 2.0)

December 24, 2010

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Waze, Community Enabled GPS Navigation with Considerable Potential

November 22, 2010

Waze is a community GPS navigation system that has the potential to make our daily traffic crusade much easier. The idea is simple: Waze tracks drivers and collects the live conditions of the road. Waze just started in Switzerland and you cannot really expect accurate navigation or traffic information yet. However, if the social media [...]

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Big Announcement on iTunes: “Only” The Beatles

November 16, 2010

I’m somewhat disappointed, not only that I’ve lost my bet that I’ve made yesterday, but that I DO think that a cloud service would be the important asset we were looking for in iTunes. Bookmark It Hide Sites $$(‘div.d169′).each( function(e) { e.visualEffect(‘slide_up’,{duration:0.5}) });

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